Recently, many countries in the EU have increased the amount of discounts required on pharmaceuticals and these efforts could continue as countries attempt to manage healthcare expenditures, especially in light of the severe fiscal and debt crises experienced by many 30 countries in the EU
doi: 10.1023/a:1024121017841
However, big pharma will still have the ability to charge premium prices for innovator molecules, especially those with higher efficacy (eg retatrutide) and those aimed at niche patient populations rather than the mass market (eg survodutide, which is targeting MASH endpoints in clinical trials)
L-Glutathione Yeast Extract (Glutathione 50%), Pullulan, Lemon Juice Powder[Dextrin, Lemon Juice (Lemon 100 %: American), Arabic Gum, Citric Acid, Mixture (Alcohol, Purified Water, Natural Flavoring, Natural Flavoring 2)], Vitamin C, Anhydrous Citric Acid, Hyaluronic Acid, Pectin, Enzymatically Modified Stevia, Natural Flavoring (Lemon Lime), B-cyclodextrin, Glycerin, Other Processed Edible Oils, Gardenia Yellow Color, L Dextrin, L Gardenia Yellow Color, Prolastin, Milk Thistle Extract Powder, Fish Collagen, Milk Ceramide, Vitamin E 50% Mixture(Dl-a-tocopheryl Acetate, Modified Starch, Glucose Syrup Powder, Silicon Dioxide), L-cysteine Hydrochloride, Modified Starch, Biotin